Imparta Wins EdTechX Award for Corporate Training
Imparta wins at IBIS Capital's EdTechX Summit, adding to another strong year of award and analyst recognition for Imparta's sales-aware AI
London, 16 June 2026 - Imparta, the global sales performance company, has won the EdTechX Award for Corporate Training, announced at the EdTechX Summit at County Hall, Westminster.
The EdTechX Awards recognise companies making a substantial impact on the transformation of the education, training and work sectors. Winners are selected by the IBIS Capital team, which assesses applicants on the strength of their business model, strategic milestones and overall trajectory.
The award recognises Imparta's Connected-Loop Enablement System and its AI Performance Enablement and Learning Platform, i-Coach.AI, the world's first sales-aware AI. The system connects preparation, real-world selling, coaching and learning into one continuous cycle that sits on real calls, deals and accounts, rather than in separate tools.
The recognition comes as revenue organisations contend with a market crowded by AI tools that lack grounding in how buyers actually buy. Imparta's approach is built on 25 years of behavioural research across 35,000+ sales calls, wired into an agentic system that works inside the platforms sellers already use.
Richard Barkey, Founder and CEO of Imparta, commented:
“This recognition, on a stage that brings together founders, investors and policymakers shaping the future of work, reflects a clear shift in what the market values. The revenue enablement space has filled with technology that doesn't understand the science of selling: call intelligence with no grounding in methodology, coaching bots that are not trained on how buyers buy, and platforms that can't connect what a seller learns to what they do on the next call.
What sets us apart is that Imparta's methodology, AI and services were built by the same people, around a single understanding of how buyers buy and how sellers improve. That shared, research-backed foundation is what makes the AI genuinely sales-aware, and why the parts work as one system rather than a set of pieces stitched together after the fact.
Fragmented systems can't share that understanding, so value leaks in the gap between learning and live selling. We closed that gap by design, not by acquisition.
What really excites me is that this is no longer theoretical. Clients are seeing it in their numbers, in behaviour change on the ground, and in a stronger connection between learning investment and commercial outcomes.”
In a two-year study of eight enterprise clients tracking 350 sellers, the Connected-Loop Enablement System was attributed with over $143,000 in additional revenue per seller per year, with behaviour change beginning within four to six weeks.
The EdTechX win adds to a run of recognition for Imparta. The company has been named a Leader in The Forrester Wave for Sales Training Services and a Leader in the Gartner Magic Quadrant. It also holds Gold for Best Generative AI Sales Enablement Technology in the Brandon Hall Group Technology Excellence Awards, and Gold for Best Use of AI in Learning at the Learning Technologies Awards, where judges described its entry as a masterclass in driving value and impact at scale.
About EdTechX
The EdTechX Awards celebrate companies making a substantial impact on the transformation of the education, training and work sectors. Hosted within London EdTech Week and presented at the EdTechX Summit, the awards bring together a global community of founders, executives, policymakers and investors. Winners are selected by the IBIS Capital team, assessed on the strength of their business model, strategic milestones and overall trajectory. Since 2013, more than 1,300 companies have applied, collectively raising over €10bn.