Imparta is an award-winning global leader in sales and CX, combining the science and art of sales performance with the system and people to make it stick: proven methodology, agentic AI integrated with your stack, and world-class human trainers.

About Imparta

Imparta is a global leader in enterprise sales and CX, combining the science and art of sales performance with the system and people to make it stick.

The science: 25 years of continuous research into how buyers actually buy and how to change seller behaviour, drawing on strategy, psychology, behavioural economics and decision science. Covers over 200 skills across sales, customer experience and leadership.

The system: Connected Loop Enablement, delivered by i-Coach.AI. It brings together agentic AI and world-class virtual and in-person coaches in one connected system that builds on your existing methodology and technology stack, delivering behaviour change in the moments that matter, on real calls, deals and accounts.


With over 200 enterprise clients across 80+ countries, Imparta is a Forrester Wave Leader in Sales Training Services 2025, a Gartner Magic Quadrant Leader, and holds gold awards for Best Generative AI Sales Enablement Technology and Best Use of AI in Learning.

For more information
If you would like to discuss any of the topics above or Imparta’s offerings, please contact us via the website or call directly on +44 (0) 20 7610 8800 for our UK office, or +1 (516) 595 0020 to speak with our team in the US.

Website: www.imparta.com

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