News story

What if learning were just as fun as going to the cinema?

LondonLearning NewsGoodHabitz

For 2020, GoodHabitz has developed a brand new concept: ‘What if learning were just as fun as going to the cinema?’. This creative concept perfectly fits with the company’s DNA. GoodHabitz aims to make the learning journey fun, easy and accessible for everyone in an organisation.

GoodHabitz will bring a cinema experience to Learning Technologies 2020
GoodHabitz will bring a cinema experience to Learning Technologies 2020 

"GoodHabitz has been researching the learning needs of working British people for many years. Every year, its research confirms that everyone wants to learn and everyone values personal development, but people find it difficult to start and can’t seem to find their intrinsic motivation. Why? They feel like they don’t have time, they prioritise other things, or they’re too easily distracted. Netflix, Facebook, Instagram anyone? So wouldn’t it be great if learning could be as fun as going to the cinema?" explains Good Habitz head of marketing Tim Indencleef.

GoodHabitz has made a film to take visitors to Learning Technologies 2020 along on its journey and show a world where everyone gets the opportunity to learn what they truly want to, and to feel more fulfilled, accomplished, and successful.

On top of that, GoodHabitz has created a full cinema experience to make visitors feel really comfortable – complete with popcorn and comfy seats. "Give yourself some time to escape the busy trade show - come by our stand to relax," adds Tim Indencleef.

What’s new?

At Learning Technologies 2020, GoodHabitz will proudly present its two latest innovations: GoodHabitz Moments — a brand new and inspiring learning format, and the GoodScan — a tool that helps people find the perfect courses that really suit everyone's learning needs and personality type.

GoodHabitz Moments: a documentary series that features inspiring thinkers and extraordinary adventurers who have a different take on life. For Moments, GoodHabitz has gone to Stockholm, Berlin, New York, and many other cities, in search of people who can deepen our understanding of who we are and what we can be. They meet with adventurous thinkers and doers whose stories are incredibly inspiring. These inspirators give tips and advice, and share their ideas. People can learn effortlessly and without noticing it, while watching their stories in inspiring videos.

GoodScan: When students get started with GoodHabitz’ online courses, they immediately face an interesting challenge. Where to begin? With more than 80 training courses available, sometimes you can't see the wood for the trees.

GoodHabitz has found a solution: the GoodScan. Based on the Big Five personality traits and the Great Eight competencies, this low-threshold self-test helps people find out what type of student they are and which methods suit them best. Participants also see where their qualities and opportunities for growth lie, and which training courses are the right ones for them. All that’s left to do is enjoy learning.

Learning Technologies 2020 takes place in London at ExCeL, from 12-13 February.