Three L&D Leaders Showcase How to Influence & Deliver Value in the AI Age
Discover how global learning leaders from Hilti, Levy Restaurants, and LL Creative are ditching traditional course builds to drive real commercial value through AI search, authentic video, and business-first strategies.
LONDON, UK – Learning technology provider Fuse recently hosted Leading Through Change: Practical Tactics for L&D to Influence & Deliver Value in the AI Age, bringing together progressive L&D executives to address the rapid evolution of enterprise training. Chaired by Fuse founder Steve Dineen, the webinar featured prominent industry leaders: David Goddard (VP of Talent at Levy), Terry Copley (Head of Learning Solutions and Experience at Hilti), and Lauren Stinson (Founder of LL Creative and former Director of Social Learning at Alliance Residential).
The session focused on how modern learning functions can move away from traditional, course-heavy structures to become internal business advisors that drive measurable commercial performance through artificial intelligence and community-led learning.
Watch the full panel discussion HERE.
Shifting from Course Creators to Internal Business Consultants
A central outcome of the discussion was the imperative for L&D functions to evolve from isolated content creators into strategic business advisors. David Goddard highlighted that relying solely on a central L&D team to build training inherently limits an organisation's collective intelligence to what that single team knows. One way that Levy tackled this was to implement a project to capture the tacit knowledge of their longest-serving leaders, “Levy Lifers”, create short video assets and make them accessible across the enterprise.
Similarly, Terry Copley explained how Hilti restructured its L&D department to empower individual operational units. Today, Hilti operates hundreds of active, decentralised Communities of Practice on Fuse that are owned and managed directly by functional teams such as sales and marketing.
AI-Driven Knowledge Retrieval and Frontline Engagement
The panel showcased how combining practical artificial intelligence with human-centred, authentic content dramatically improves knowledge access and employee engagement:
- Hyper-Accessible AI Search: Levy transcribed and indexed expert video assets within Fuse to build an AI-enabled knowledge hub for over 40,000 team members, allowing staff to retrieve precise answers in seconds without watching full recordings. This contributed to a 15% increase in employee learning satisfaction scores over two years.
- Interactive AI Helpers: Levy is actively deploying AI-powered onboarding companions for new managers and culinary coaches to assist chefs with complex menu costing.
- High-Engagement "Edutainment": Lauren Stinson demonstrated how replacing dry compliance lists with engaging, personality-driven video content - termed "edutainment" - and establishing regular content rhythms like "Tuesday FuseDay" delivered a consistent 90 per cent weekly engagement rate.
Delivering Commercial Impact: Cutting Sales Onboarding Ramp Time
Demonstrating how L&D can directly influence commercial KPIs, Terry Copley shared how Hilti addressed executive demands to reduce new sales rep "time to payback" - the timeframe required for a new B2B account manager to become profitable - from a two-year baseline down to six months.
Rather than deploying a standard training course, Hilti's L&D team collaborated with sales managers to identify daily leading indicators of success, such as executing four targeted, high-quality customer visits daily. By breaking these behaviours down into diagnostic coaching tools for managers, Hilti slashed sales rep time to payback from 24 months down to 7.5 months in major markets, with select regions dropping below the six-month target.
Voices from the Panel
"L&D has our own language and nobody understands it but us. HR has their own language and nobody understands it but HR. We need to speak the business language. And in doing that, you're tied to the business." — Terry Copley, Head of Learning Solutions & Experience, Hilti
"The AI answers piece has really been a game-changer for us... Not just from a learning platform experience, but from an organisational knowledge management piece. That is truly game-changing." — David Goddard, VP of Talent, Levy
"You can create engaging content while still teaching." — Lauren Stinson, Founder, LL Creative
Access the Full Session or Contact Us for More Information
Organisations looking to modernise their approach to learning, boost employee engagement, and leverage AI to drive commercial results can contact us to speak to one of our L&D consultants.