News story

LINE to present Jaguar Land Rover case study at the E-Learning Journal Congress Tour in Cologne

Learning NewsLINE Communications

LINE Communications, one of Europe’s leading providers of learning and communications solutions will be presenting a case study of one of its mobile learning projects at the E-Learning Journal Congress Tour, which is due to take place in Cologne, Germany on the 2nd and 3rd of May.

At the event, Klaus Löper, LINE’s Country Manager for Germany, will deliver a presentation entitled ‘Jaguar Land Rover - iPads at the POS’, which will showcase an iPad app which LINE has designed and developed for Jaguar Land Rover’s dealer network.

As well as presenting the finished product Klaus will give an insight into the background and business requirements that led Jaguar Land Rover to choose this high end mobile solution. The presentation will also address how the app has been successfully integrated into the company’s retail sales strategy and what Jaguar Land Rover and LINE are developing next. LINE won the 2012 IVCA Silver Award for Best Digital Communications for this iPad application.

LINE is the lead partner for the Mobile Learning theme within the congress, which aims to present visitors with information on implementing mobile strategies, solutions and products.

More information about the event and the programme is available at http://www.elearning-journal.de/index.php?id=458