Double award wins for LINE at the IVCA Awards
LINE Communications, a leading European provider of Learning and Communications solutions has received two awards in the International Visual Communications Association (IVCA) awards for projects developed for Jaguar Land Rover and BP.
In a ceremony at the Grosvenor House Hotel, the first award LINE received was a silver award in the Best Digital Communications category for a Retail Sales Mobile Application developed for Jaguar Land Rover using the Apple iPad. The app has been very well received by sales consultants in dealerships across the globe. The programme provides comprehensive and ongoing performance support, giving retail sales consultants a flexible set of tools for use at the point of sale.
The second was a bronze award in the Best Learning and Development Communications category for a programme entitled Tough Talks, a series of short films developed for BP Plc by LINE in conjunction with Pukka Films. The films, which are designed to be used in a facilitated face-to-face workshop environment, aim to stimulate thinking about how seemingly innocuous events, unquestioned assumptions and unchallenged behaviours can combine to create a potentially dangerous situation.
Piers Lea, LINE’s CEO says, “The IVCA awards are internationally respected and highly competitive so to come away with two accolades is a huge achievement and a testament to the quality of these programmes.”
The IVCA Awards are recognised as the premier marks of excellence for effective business and public sector communications in video, interactive projects, business television and digital media. The Awards set a standard of excellence and introduce clients to programmes and projects which have made a significant impact on business.
The full listing of the IVCA award winners is available on the IVCA awards website.