Siemens Business Services presents unconventional learning concept
For companies who want to rule out expensive errors on their way to becoming e-business enterprises, Siemens Business Services (SBS) has developed a modular learning concept for management and staff.
SBS presented the comprehensive offering at CeBIT 2002. At its core is a simulation program which recon-structs a concrete business scenario. Under instruction, participants acquire for themselves a shared basic understanding of key concepts and requirements of e-business.
The transformation of a company into an e-business operator is a complex process. The economic consequences of bad planning can be staggering. With its new concept, Siemens Business Services hopes to create a common understanding on the part of management and selected personnel, thus providing a solid basis for the subsequent planning of electronic business processes. The new approach does without dry-as-dust training methods and complicated presentations in favor of completely involving the participants in a practical scenario, allowing them to learn the basics of e-business "hands-on".
The cornerstone of the concept is the "Value Network Simulation" software, the use of which is explained as part of a one-day workshop. The program simulates the most important success factors and requires participants to make efficient use of a virtual budget. Only those who establish their own strategy within the framework of a network and follow it consistently can satisfy the expectations of both company management and the customers and partners involved. Participants can compare their results with those of an expert and other colleagues and discuss the findings. The workshop has already been put to the test by the management of Vallourec Mannesmann in Brazil and more than 1 500 SBS employees around the world.
The unconventional concept also includes a novel on the subject, a poster for quick appraisal of the user's own situation, and a parlor game. All modules are available immediately.
This introduction, however, does not replace strategic guidance. "With our offering, par-ticipants first of all work out their shared basis themselves under instruction. Once this basis has been established, the customers can benefit long-term from a consultation," explains Dagmar Wötzel, project manager at SBS. Customers who already practice e-business, however, can also use the modules to check their current strategy.
At CeBIT 2002 in Hall 27, Stand C 32
Siemens Business Services is one of the world's leading providers of electronic and mobile business. With its comprehensive know-how and specific sector knowledge, the Siemens division offers solutions and services from a single source - from consulting through system integration and management of IT infrastructures to IT outsourcing. In addition to it, with its customized training concepts, Siemens Business Services accompanies change processes in the companies. In fiscal 2001 (September 30, 2001), Siemens Business Services achieved sales of EUR 6.0 billion - from which seventy percent outside the Siemens group. The company has 35.900 employees worldwide.