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GlobalEnglish Releases First Enterprise Social Collaboration Software with Business English Tools to Fast Track Global Team Performance

Brisbane, CALearning NewsGlobalEnglish

New GlobalEnglish Bloom™ ~ Is Designed to Drive Breakthroughs in Global Productivity and Innovation for Multinational Organizations.

GlobalEnglish Corporation (www.GlobalEnglish.com), the first provider of on-demand software to advance Enterprise Fluency™ for global organizations, today announced it has taken enterprise collaboration a leap forward with the introduction of GlobalEnglish Bloom, part of its newly-unveiled GlobalEnglish Suite. Unlike other enterprise collaboration platforms on the market today, GlobalEnglish Bloom is optimized for global teams that need help breaking through language and cultural barriers. It provides a secure web platform for native and non-native English-speakers to collaborate, improve the quality of English-based work products and align on how their company uses English to get work done. The new software offering is the only one on the market today that blends embedded experts, popular social tools, and peer-to-peer advice with innovations that enhance performance in Business English across globally-dispersed organizations.

"Companies can't afford not to level the playing field for their teams and employees across the globe," said Mahesh Ram, GlobalEnglish Chief Executive Officer. "Subpar work in Business English has serious costs for companies such as lost deals, poorly-executed projects, low productivity and dissatisfied customers. For many global business leaders, the greatest fear is the opportunity cost of missing out on profitable ideas that are never conveyed. When bottom-up innovation lags, competitors gain advantage and take on market share. GlobalEnglish Bloom is designed so that each employee and every team around the world can reach its full potential, while ensuring that the company as a whole flourishes over time."

With its new GlobalEnglish Bloom software as a service, GlobalEnglish has tailored many preferred enterprise social collaboration features such as posts, comments, automatic notifications and microblogs, to the needs of a multicultural business environment, and added new, patent-pending technologies to leverage expertise across regions to create the best work in Business English. It provides domain security and four levels of privacy, including My Page, My Groups, My Company, and the extended GlobalEnglish Bloom community. The open community option provides an unprecedented way to interact and collaborate with other global professionals as well as Business English experts around the world.

Companies have invested heavily in collaboration software and telecommunications equipment to improve operations, increase bottom-line results and inspire a culture of team work and innovation. According to Forrester Research, Enterprise 2.0 software is set to become a $4.6 billion dollar market by 2013. Last year alone, companies around the world spent more than $275 billion in telecommunications equipment. But because the majority of global employees can't communicate effectively in the same language, these technologies become broken conduits of communication and collaboration for companies with globally-dispersed workforces.

As an extension of the new GlobalEnglish Suite, GlobalEnglish Bloom provides on-demand access to tools and resources designed to address this problem with:

• Improved work in Business English: Employees can create any content-written, video, or audio-on the fly in GlobalEnglish Bloom and receive feedback and advice from peers on how to improve it through the Suggest tool. On written documents, such as sales proposals, business reports, and customer responses, a first-of-its-kind, patent-pending feature lets subscribers accept or reject the feedback, and any accepted changes are directly incorporated into the writing. The document can then be exported as an email or PDF. Employees can tap into company expertise by using the Ask & Answer feature to get responses to questions they have. Pronunciation and understanding of different accents can also be improved.

• Peer-to-peer collaboration: Colleagues around the globe can share updates and information as well as collaborate on projects using the social media features preferred by today's global workforce. GlobalEnglish Bloom subscribers can quickly and easily share photos and videos (up to 500MB) without clogging up email in-boxes while ensuring that everyone understands them. They can create tutorials and how-to's within a group, a company, or the extended GlobalEnglish Bloom community. Bloom also enables groups to hold live virtual meetings.

• Embedded expertise: Some of the world's leading experts in Business English are part of the open Bloom Community. They create multimedia-rich content, such as tutorials, writing samples and quizzes, to build the most important skills and allow subscribers to practice their Business English. Native English-speakers who are certified by GlobalEnglish can interact with the open community and answer questions.

• Understanding and learning of company-specific content: Company administrators of GlobalEnglish Bloom can create and upload tutorials around company-specific content, such as corporate policies, training materials and executive presentations, to provide consistent messaging and information across all geographies. Another key feature is the ability to create and manage company word lists to provides easy access to company jargon via GlobalEnglish Bloom and GlobalEnglish's mobile application GlobalEnglsih LinGo Pro™. This capability provides a centralized way to share and update the company-specific business language that matters most across a particular organization - including acronyms, mission-critical phrases and company jargon. It enables faster on-boarding of new employees around the globe, especially non-native speakers who can easily translate and hear the words in 34 different languages so they more quickly grasp the business vocabulary they need to do their jobs better.

About the GlobalEnglish Suite

GlobalEnglish Bloom is a component of the GlobalEnglish Suite, a complete on-demand platform for global enterprises designed to improve Business English proficiency and drive better business results using the web, mobile devices, and enterprise social software tools. The GlobalEnglish Suite is the most effective solution available for advancing Enterprise Fluency, the communication and collaboration excellence that drives high performance in a global economy. The GlobalEnglish Suite's Enterprise Edition and Business Edition packages include a variety of web-based reporting and administrative tools to measure and track individual and group usage across the platform and to measure performance gains across the enterprise. Administrators can define reports and view data based on their specific information needs, such as subscriber characteristics, usage levels, business unit or country-level groupings and date ranges.

GlobalEnglish Bloom is integrated with four other software products including:

• GlobalEnglish Edge™: an on-demand software solution for structured and unstructured improvement of Business English with business-specific content and instant, on-the-job support
• GlobalEnglish LinGo Pro™: a mobile business app that makes award-winning Business English tools available via smartphone, tablet and browser-based devices
• GlobalEnglish STEP™ and GlobalEnglish STEP+™: adaptive online tests that accurately assess Business English proficiency levels and identify skills gaps
• GlobalEnglish Coach™: a web-based platform that allows subscribers to enjoy all aspects of a personal coaching relationship with a native-English speaking coach