News story

Elearnity releases its popular 9-Grid™ analysis for the European Authoring Tools market

Cirencester, UKLearning NewsFosway

Elearnity, the leading European analyst, today announced the launch of its popular 9-Grid™ analyst profiles for the European Learning Authoring Tools markets. The 9-Grid™ models provide a practical way for enterprises to understand who’s who in the Learning Technology market.

Originally released in 2013, the Elearnity 9-Grid™  model is based on the results of extensive independent research and insights from Elearnity’s corporate research network of over 100 client organisations, including BP, Lloyds Banking Group, Rolls Royce and Vodafone. Elearnity 9-Grid™ was originally been created because of the limitations of existing market profiling approaches. None of the existing models concentrate on the learning and talent markets from an EMEA perspective, leaving a vacuum for buyers trying to identify which solutions best meet their needs.

The new Elearnity 9-Grid™  for Authoring Tools provides an independent assessment of the e-learning authoring tools and learning content management market. The analysis captures five levels of insight into a vendor’s position in the market, showing their Performance, Potential, Market Presence, Total Cost of Ownership and our expectations about their 9-Grid™ Trajectory in the future.  

 ‘The Elearnity 9-Grid™  for Authoring Tools is a unique tool for organisations looking to develop a strategic approach to e-learning authoring and content management’ said David Perring, Elearnity’s director of research. ‘Our ratings contrast critical factors including market and customer performance, scope and sophistication and total cost of ownership; important components of making good supplier decisions and developing a sustainable strategy’.

The Elearnity 9-Grid™ for Authoring Tools report is free to download from the Elearnity website

Elearnity separately announced the 2014 versions of its Elearnity 9-Grid™ for LMS and Elearnity 9-Grid™ for Bespoke e-learning development. Other talent and learning sectors will follow later this year.