News story

True North offers new customers 'all the taste of the pudding, but at half the price'

Learning NewsTrue North

Leading management and professional skills-development company True North is offering new customers a new way to evaluate the quality of its training: half-price places on open programmes.

Andy Parker, True North's managing director, says that: "It's understandable that people might need the confidence to try a new coaching or training provider. In effect, they simply want to sample the goods before fully committing themselves. After all, you wouldn't buy a new car without test-driving it."

True North is offering new customers places on its open programmes at half-price, to give people the incentive to try them for the first time. "We're confident that organisations will welcome this," says Parker. "It enables people to evaluate and experience our approach for less money. We really want organisations to appreciate how different True North is. And, in our experience, the best way for people to do this is simply to attend one of our programmes. For many people this is a 'chicken-and-egg' decision: they can't find out how good we are until they've tried us. Our offer just makes the first step easier."

Only a limited number of places are available on each programme and the offer is strictly for new customers only.

True North provides a wide range of management and professional development programmes, including: board development; coaching skills for directors and managers; leading and managing; looking after customers; managing performance; managing sales; presenting and communicating; selling solutions; team-leader development; working with people.

True North boasts an impressive client list, including Control Data UK, Lex Vehicle Leasing, RAC, Royal Bank of Scotland, Serco Aerospace, and Swindon Pressings (part of the BMW Group).

More information
Contact True North on 0845 130 5500 or by e-mail: [email protected]