https://learningnews.comWed, 15 Oct 2025 11:47:23 GMTLearning News RSS Generatorhttps://learningnews.com/images/tpr-twitter-a_400x400.pnghttps://learningnews.comLearning News144144Learning Newsenhttps://learningnews.com/news/chartered-institute-of-marketing/2025/new-cim-meirc-partnership-to-empower-marketers-across-the-gcc-with-global-best-practiceWed, 15 Oct 2025 11:28:43 GMThttps://learningnews.com/news/chartered-institute-of-marketing/2025/new-cim-meirc-partnership-to-empower-marketers-across-the-gcc-with-global-best-practiceCIM and Meirc have formed a unique partnership to deliver CIM’s training programmes in the GCC; Meirc will deliver CIM’s Impact Development Programme, equipping marketers with capabilities aligned to global best practice, driving strategic, brand, and digital excellence; CIM training programme delivered by Meirc will become available from January 2026; CIM and Meirc representatives present at the HRSE HR Summit & Expo – 22-23 October, Dubai. ]]>https://learningnews.com/news/chartered-institute-of-marketing/2025/the-chartered-institute-of-marketing-and-zambia-institute-of-marketing-announce-partnershipWed, 13 Aug 2025 09:35:38 GMThttps://learningnews.com/news/chartered-institute-of-marketing/2025/the-chartered-institute-of-marketing-and-zambia-institute-of-marketing-announce-partnershipThe Chartered Institute of Marketing and the Zambia Institute of Marketing have formed a strategic alliance to advance the marketing profession in both the United Kingdom and Zambia. This partnership will offer numerous benefits to marketers in both regions, including improved access to professional development opportunities. ZIM, together with CIM’s other international partners, will recognise and adopt the Global Professional Marketing Framework. ]]>https://learningnews.com/news/chartered-institute-of-marketing/2025/the-chartered-institute-of-marketing-and-the-marketers-association-of-zimbabwe-form-allianceWed, 30 Jul 2025 09:43:40 GMThttps://learningnews.com/news/chartered-institute-of-marketing/2025/the-chartered-institute-of-marketing-and-the-marketers-association-of-zimbabwe-form-allianceCIM and MAZ announce new partnership to foster the advancement of the marketing profession in the UK and Zimbabwe. The partnership will see the organisations provide more opportunities for marketers in both regions. CIM and MAZ will develop a full-time student community through MAZ student members and The Marketing Club, a CIM initiative ]]>https://learningnews.com/news/chartered-institute-of-marketing/2025/the-chartered-institute-of-marketing-and-the-macau-marketing-institute-renew-partnershipWed, 02 Jul 2025 10:08:30 GMThttps://learningnews.com/news/chartered-institute-of-marketing/2025/the-chartered-institute-of-marketing-and-the-macau-marketing-institute-renew-partnershipCIM and MMI continue partnership to collectively advance the marketing profession in Macau and the UK. The collaboration will support marketers throughout Macau and the UK, assisting career development. British and Macanese marketers will gain access to cutting-edge resources designed to enhance their skills and boost organisational performance. ]]>https://learningnews.com/news/chartered-institute-of-marketing/2024/the-pitch-2025-marketing-students-respond-to-creative-challenge-from-dogs-trustTue, 17 Sep 2024 09:00:15 GMThttps://learningnews.com/news/chartered-institute-of-marketing/2024/the-pitch-2025-marketing-students-respond-to-creative-challenge-from-dogs-trustStudents set creative challenges designed to test their marketing skills and deliver real-life marketing experience Competition open to both undergraduate and postgraduate students, with the Chartered Institute of Marketing (CIM) partnering with Dogs Trust Top teams will be invited to present their ideas to expert judges at live finals in March 2025]]>https://learningnews.com/news/chartered-institute-of-marketing/2024/options-for-those-not-choosing-university-marketing-qualificationsTue, 20 Aug 2024 10:06:52 GMThttps://learningnews.com/news/chartered-institute-of-marketing/2024/options-for-those-not-choosing-university-marketing-qualificationsWith attitudes to university beginning to change, for those who didn’t get the grades they hoped for or who don’t want to go to university, there are several routes that don’t involve a degree. As students decide on the next steps in their lives, Maggie Jones, Director of Qualifications and Partnerships at the Chartered Institute of Marketing, offers insights into some alternative options for young people.]]>https://learningnews.com/news/chartered-institute-of-marketing/2024/chartered-institute-of-marketing-launches-new-qualifications-to-futureproof-skills-promote-digital-aThu, 06 Jun 2024 09:52:23 GMThttps://learningnews.com/news/chartered-institute-of-marketing/2024/chartered-institute-of-marketing-launches-new-qualifications-to-futureproof-skills-promote-digital-aThe Chartered Institute of Marketing (CIM) has announced a new suite of qualifications, available from September 2024, providing marketers with the skills and behaviours necessary to thrive in the ever-evolving marketing landscape. ]]>https://learningnews.com/news/chartered-institute-of-marketing/2023/digital-skills-benchmarking-report-finds-significant-opportunities-as-well-as-notable-risks-for-mark-(1)Thu, 19 Oct 2023 11:43:47 GMThttps://learningnews.com/news/chartered-institute-of-marketing/2023/digital-skills-benchmarking-report-finds-significant-opportunities-as-well-as-notable-risks-for-mark-(1)New research published by the training body Target Internet, in association with the Chartered Institute of Marketing (CIM), reveals that core digital skills marketers rely on have improved but that the growing demands of new and evolving technologies are contributing to a skills gap across the majority of industries. ]]>https://learningnews.com/news/chartered-institute-of-marketing/2023/henley-business-school-team-wins-global-marketing-competition-and-named-‘marketers-of-the-future’Mon, 27 Mar 2023 06:53:00 GMThttps://learningnews.com/news/chartered-institute-of-marketing/2023/henley-business-school-team-wins-global-marketing-competition-and-named-‘marketers-of-the-future’007 Girls from Henley Business School crowned as CIM’s ‘Marketers of the Future’ in international ‘The Pitch’ competition; Winners to share a £1,500 cash prize and each receive a one-year complimentary CIM membership; Sponsored by WeAre8, the competition challenged students to help the company tackle a real-life marketing challenge ]]>https://learningnews.com/news/chartered-institute-of-marketing/2022/marketing-students-compete-to-take-social-media-platform-weare8-to-the-next-levelThu, 22 Sep 2022 10:35:00 GMThttps://learningnews.com/news/chartered-institute-of-marketing/2022/marketing-students-compete-to-take-social-media-platform-weare8-to-the-next-levelThe Pitch competition is now launched, where students are challenged to develop a creative campaign to evolve WeAre8’s social platform. Now in its twelfth year the global competition highlights the Chartered Institute of Marketing’s commitment to recognise up-and-coming marketing talent. The top ten teams will be invited to a live judging final on the 17th March 2023 to present their ideas to judges from across the industry. ]]>https://learningnews.com/news/chartered-institute-of-marketing/2022/three-in-five-young-people-considering-a-career-in-marketing-amidst-mounting-economic-uncertaintyThu, 18 Aug 2022 12:25:10 GMThttps://learningnews.com/news/chartered-institute-of-marketing/2022/three-in-five-young-people-considering-a-career-in-marketing-amidst-mounting-economic-uncertaintyThree fifths (60%) of young people consider marketing a career choice, with good salary and career progression the top incentives to enter the industry; 36% view marketing as a safer option compared to other career choices in the face of financial uncertainty; Despite young people’s eagerness, three in ten parents wouldn’t want their child working in marketing, with the industry’s reputation for wellbeing and stress levels the top reasons why. ]]>https://learningnews.com/news/chartered-institute-of-marketing/2022/msc-in-marketing-and-leadership-programme-from-cranfield-university-and-cim-academy-to-address-uk-skMon, 11 Jul 2022 11:02:39 GMThttps://learningnews.com/news/chartered-institute-of-marketing/2022/msc-in-marketing-and-leadership-programme-from-cranfield-university-and-cim-academy-to-address-uk-sk• Marketing and Leadership MSc programme aims to address the industry’s growing skills gap • Businesses can majority fund the programme using Apprenticeship Levy funds, providing an accessible way for organisations to upskill • Programme announcement follows CIM research which found that skills amongst senior market level were lacking • Marketing and advertising agency OLIVER and parent company, Inside Ideas Group, amongst first to invest in industry-first qualification ]]>https://learningnews.com/news/chartered-institute-of-marketing/2022/global-cancel-culture-putting-uk-marketing-exports-at-risk-warns-cimWed, 08 Jun 2022 08:53:18 GMThttps://learningnews.com/news/chartered-institute-of-marketing/2022/global-cancel-culture-putting-uk-marketing-exports-at-risk-warns-cimNew research from the Chartered Institute of Marketing has today revealed that the majority of marketers in the UK are limiting their work to campaigns for British audiences and many fear offending other cultures.]]>https://learningnews.com/news/chartered-institute-of-marketing/2022/uk-marketers-warns-pandemic-and-inflation-has-changed-consumer-expectations-of-brandsWed, 04 May 2022 09:39:28 GMThttps://learningnews.com/news/chartered-institute-of-marketing/2022/uk-marketers-warns-pandemic-and-inflation-has-changed-consumer-expectations-of-brandsMajority of marketers (59%) finding it harder to predict consumer priorities, with nine in ten (91%) claiming their brand and business model will need to evolve to keep pace. Over a quarter (28%) believe their brand is out of touch with changed consumer needs. Convenience tops table of fastest-growing consumer priorities, followed by overall value for money and environmental impact tied at second place. ]]>https://learningnews.com/news/chartered-institute-of-marketing/2022/research-reveals-respect-for-chartered-pr-and-marketing-professionals-on-the-riseTue, 19 Apr 2022 09:24:02 GMThttps://learningnews.com/news/chartered-institute-of-marketing/2022/research-reveals-respect-for-chartered-pr-and-marketing-professionals-on-the-riseThe Chartered Institute of Marketing (CIM) and the Chartered Institute of Public Relations (CIPR) has today released a report that finds respect amongst chartered professionals in its industries has improved in the last decade, but remains low compared to other professions.]]>https://learningnews.com/news/chartered-institute-of-marketing/2022/winners-announced-for-nationwide-student-marketing-competitionWed, 23 Mar 2022 14:28:27 GMThttps://learningnews.com/news/chartered-institute-of-marketing/2022/winners-announced-for-nationwide-student-marketing-competitionThe Chartered Institute of Marketing (CIM) has announced that a team from the University of Strathclyde has won its national student marketing competition, The Pitch. The competition, this year sponsored by Boots, challenged student teams to raise awareness of its partnership with The Prince’s Trust in a creative way.]]>https://learningnews.com/news/chartered-institute-of-marketing/2022/next-generation-of-marketers-shortlist-announced-for-nationwide-student-marketing-competitionWed, 09 Mar 2022 11:40:00 GMThttps://learningnews.com/news/chartered-institute-of-marketing/2022/next-generation-of-marketers-shortlist-announced-for-nationwide-student-marketing-competitionToday the Chartered Institute of Marketing (CIM) has announced the shortlist for its student marketing competition, The Pitch. The competition, this year sponsored by Boots, challenges young marketers to respond to a real-life marketing challenge to become 'Marketers of the Future' - as well as winning a £1,500 cash prize and a one-year complimentary CIM membership to further their training. ]]>https://learningnews.com/news/chartered-institute-of-marketing/2022/cim-and-the-australian-marketing-institute-announce-joint-partnershipFri, 11 Feb 2022 12:34:29 GMThttps://learningnews.com/news/chartered-institute-of-marketing/2022/cim-and-the-australian-marketing-institute-announce-joint-partnershipGrowing demand for marketing training has prompted a partnership between the Chartered Institute of Marketing and the Australian Marketing Institute. The new partnership aims to meet growing demands for marketing training for marketers in the UK and Australia, providing access to over 90+ virtual courses and will enable CIM and AMI members to take advantage of a preferential rate and allows best practice, training and resources to be shared to drive innovation within the sector. ]]>https://learningnews.com/news/chartered-institute-of-marketing/2021/marketers-digital-skills-stagnate-and-decline-during-the-pandemicMon, 20 Dec 2021 09:52:00 GMThttps://learningnews.com/news/chartered-institute-of-marketing/2021/marketers-digital-skills-stagnate-and-decline-during-the-pandemicNew research shows that the marketing industry has bucked wider digital skills trends by stagnating or declining over the last 12 months. General Marketing is the only discipline to see any significant improvement, increasing by 7 per cent. Target Internet and the Chartered Institute of Marketing (CIM) are calling on the industry to prioritise the development of digital skills at all job levels. ]]>https://learningnews.com/news/chartered-institute-of-marketing/2021/marketing-students-compete-to-raise-awareness-of-boots-and-the-princes-trusts-purpose-driven-partnerThu, 23 Sep 2021 08:22:00 GMThttps://learningnews.com/news/chartered-institute-of-marketing/2021/marketing-students-compete-to-raise-awareness-of-boots-and-the-princes-trusts-purpose-driven-partnerStudents challenged to develop a creative campaign to bring to life Boots and The Prince’s Trust’s Support for young people with the Chartered Institute of Marketing’s competition - The Pitch. Now in its eleventh year the global competition highlights the CIM’s commitment to recognise up-and-coming marketing talent. The top ten teams will be invited to a live judging final on the 18th March 2022 to present their idea to judges from across the industry. ]]>